
What A Well-Crafted ABM Campaign for a Software Lead Looks Like
The Client is always on the lookout for opportunities that could help them provide their target customers with cost-effective digital solutions with quality and high performance.
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Case Study IT Software Products
The Client is always on the lookout for opportunities that could help them provide their target customers with cost-effective digital solutions with quality and high performance.
In this campaign, the Client wanted to focus on consumer packaged goods (CPGs), one of its prime solution offerings that aims to provide customers the ability to make data-driven decisions around pricing and promotions in real-time.
The Client takes pride in creating smarter payment and foreign exchange solutions in order to meet their customers’ financial goals, employing sophisticated software systems and functionalities that make payments and currency exchange easier for customers – faster, cheaper and more convenient.
The Client is passionate about building strong connections between consumers and brands, so they continually create technologies and solutions that would help integrate, customize and amplify their clients’ customer engagement capabilities.
The Client ran a lead generation campaign with a marketing agency in the previous year, but the leads never rolled into warm conversations after the campaign.
The Client is a result of the mergers of several software companies, targeting midsize companies and divisions of corporations with ERP software for manufacturing and distribution companies as its focus.
The edge cloud services leader recently expanded its content delivery capacity in order to support the strong demand for online content.
The Client is a world leader in the Online Cloud Backup, Disaster Recovery and Business Continuity market, with a global customer base from a wide range of industry sectors.
The Client is a leading ICT products and services provider in the APAC region with a network of more than 40,000 active channel partners.
Find out how the Callbox team helped the Client with their lead generation efforts through account-based lead generation and appointment-setting campaigns.
The Client’s campaign was set to target key personnel in charge of banking and finance at companies in Hong Kong and Singapore to promote its diligence and compliance monitoring solutions.
The Client chose Callbox to help them run a series of IT events in three major countries in APAC.