Rebecca Matias

The fact that more and more B2B companies nowadays are spending tons of cash on lead generation is worth looking at.

With traditional lead scoring criteria, social signals can paint a sharper picture of where your prospects are in their buying journey & where they’re going

Get updates on the latest IT strategies and best practices, and keep aware of the challenges – what’s working and what’s not..

About 53% of respondents in a Forrester survey of B2B marketing executives aimed to outsource more than half their marketing activities in 2004…

You now need to wear many different hats and carry out multiple responsibilities to earn merchant clients’ trust. Here’s three you should be considering.

Technology also defines how millennials engage and consume information. And this is something that entrepreneurs need to focus on.

The proposed calling time frames may have been proven effective in the previous years, but may hardly withstand the challenge brought by digital age.

Hearing this can easily put even the most seasoned telemarketers off guard and into a tight spot that they often forget how to handle objections.

What are the latest growth hacking lead generation techniques that you can use this year? Let’s take a look at these ultimate tips.

Over the years, there have been some constant subtle changes in Search engine Optimization here and there over the years as SEO continues to grow as a category that most businesses focus on to drive leads, engagements, and sales as platforms like Google, Yahoo, and their ilk continue to evolve. It’s no secret that the […]

With the official announcement that Google is switching to mobile-first indexing, some small businesses might find themselves calling for help. SEO; being the all-important topic to consider whenever placing your brand on the internet, takes a major role in this message. What steps does your company need to take in order to overcome this update? […]

The Client is a Microsoft Certified Business Partner providing global services for industry-specific implementation of Microsoft Dynamics, a Microsoft’s Eastern Region Competency Awardee.