Refine your B2B lead generation plans and start making informed decisions as we take a look at the pros and cons of do-it-yourself lead generation.
About Rebecca Matias
Rebecca is the Business Development Executive at Callbox. She spearheaded successful projects in leveraging brand visibility. A vivid marketing blogger and a goal oriented leader who enjoys sharing tips and stories.
Entries by Rebecca Matias
Make your ABM program more robust with the right mix of targeted outbound channels and touch points. Find out how targeted outreach drives the whole ABM process.
This Valentine’s Day, win the hearts and minds of sales prospects with compelling B2B emails. Learn the secrets to improving opens, clicks, replies, and conversions.
Launching a new product or solution? In this article, we take a look at how you can leverage lead generation to bring your offer to the right prospects.
Score a lead generation touchdown with these five key lessons from the top Super Bowl LIII ads.
A sales campaign involves hitting different factors on different fronts. However, we have to realize that in this day and age, the digital front is one area that you really have to pay attention to
In this article, we’ll discuss how you can use qualifying questions to gauge your current prospects.
In this article, we discuss why you should start engaging everyone that’s involved in the decision-making process.
The success of outsourced campaigns depends on how well you manage the whole project. These 7 practical tips will help you get better results from your outsourced marketing agency.
Understand and learn how to create your own ideal customer profiles and buyer personas and find out how these 2 can drive successful lead gen campaigns.
Learn a ton and get hooked in the marketing conferences below from our 2019 list that you cannot miss for the year to come.
Learn the key features, benefits, and pros/cons of the top multi-channel marketing tools of 2019, and choose the right platforms for your tech stack.
Founded in 2004, Callbox is the largest provider of Multi-Touch Multi-Channel Marketing solutions for businesses and organizations worldwide. Its core competencies include Lead Generation, Appointment Setting, Lead Nurturing and Database Services, delivered through its proprietary marketing automation platform, the Callbox Pipeline.
Callbox enables companies to gain a foothold in their priority markets by initiating conversations with prospects through the efficient and intelligent use of targeted touchpoints over six channels: voice, email, social, chat, website and mobile.