The Best Way to Use Social Media in B2B Sales Lead Generation
Learn how to effectively use social media in B2B sales lead generation and start powering your multi-channel marketing campaigns.
Entries by Rebecca Matias
Influencer Interview Series: How Top Marketers Shop for Father’s Day
Choose the perfect Father’s Day presents to give this year. Learn how the marketing world’s top influencers find gifts that genuinely delight dads.
How to Generate Leads Faster with this Proven Outbound Workflow
Dive into this step-by-step guide on how to generate leads at scale using a tried-and-tested outbound formula that combines emails, calls, and LinkedIn
Outsourced Marketing: 5 Activities Best Left to the Experts
Some things are best left to experts. In this short article, we discuss what marketing activities you should consider outsourcing!
Multi-channel Marketing and Why Your Business Should Embrace It
What is Multi-channel Marketing? Learn about the benefits of multi-channel marketing and find out how it impacts B2B sales lead generation.
Cold Call Scripts That Land Meetings with MSP Buyers [Free Download]
Warm your cold calls up with targeted scripts aimed at the 4 main buyer personas in MSP purchases. Get the free guide and apply this post’s key lessons.
B2B Logistics firm Wins $6 Million in New Sales from Callbox Campaign [CASE STUDY]
Watch this short video to learn how Callbox helped a B2B logistics provider expand in a new market and close high-value deals faster.
7 Best Picks from Callbox’s Library for Your 2019 Summer Reading List
Looking for in-depth eBooks to broaden and deepen your B2B marketing knowledge this summer? These seven free Callbox resources are exactly what you need.
The What, Why, and How of Choosing a Lead Generation Services Company
Partner with the right lead generation services company using our guide and checklist for choosing a lead generation and marketing partner.
B2B Customer Acquisition Examples: 10 Campaigns to Learn From
Use the lessons gleaned from these 10 highly successful B2B customer acquisition campaigns to help you drive new business at scale.
Best Lead Nurturing Outcomes: Insights from Parenthood
Lead nurturing is like parenthood. Today, we use this allegory to provide a balanced insight on how you can take care and guide your leads to conversion.
18 Outbound Lead Generation KPIs to Track in Your B2B Dashboard
Track and improve what matters in your marketing campaigns. Make sure to keep a close eye on these 18 outbound lead generation KPIs.
