Whether you’re already using intent data or still learning about its sales potential, this session covers the steps you need to take when you decide to add intent data to your sales and marketing mix.

Join us and our Creative Director, Charmaine Española, as we share the different ways you can maximize buyer interest signals to help your sales team close more deals faster and to assist your marketing generate more win-ready leads.

The speaker

Charmaine Española is Callbox’s Creative Director. She has more than 14 years of experience in B2B marketing, specializing in content marketing, graphic design, SEO, digital marketing, and brand strategy.

Charmaine oversees Callbox’s content production operations and digital marketing campaigns. She leads the planning and execution of branding initiatives and creative strategy. Charmaine also consults with Callbox’s clients on improving their outbound and inbound sales prospecting strategies.

As Callbox’s Creative Director, Charmaine has implemented a number of programs and campaigns that expanded the company’s reach, enhanced Callbox’s brand, and established the agency’s reputation in the B2B industry.

See how telemarketing, email marketing, SMM, and virtual events can drive more qualified new business leads for your business in today’s online-first market.

Mitos Aguadera will share one of our successful client campaigns to highlight the different strategies, resources and tools that lead to their success. We’ll go over the pain points and challenges, the solutions employed, and the different marketing materials that helped the client reach, engage and convert their ideal potential customers.

The speaker

Mitos Aguadera is a Client Services Manager at Callbox. She has been with the company for more than a decade and has kept the same drive for excellence since her first day until now. Mitos liaises with cross-functional internal teams to ensure key performance indicators execution and achievement and improve the entire customer experience.

The discussion will delve more on the details of the ABM Lead Generation process that Callbox design for tech companies, and the step by step actions taken to ensure the success of the campaign.

Learn the right marketing tools and strategies that will get you prepped for your next outbound marketing campaign and keep you afloat in the competition.

The speaker

Ben Larry Belgica is Callbox’s Content Manager. He works with the SEO and Creative teams in the marketing department, ensuring each content and graphic posted on the website are surefire lead magnets. Backed by a rich experience in sales, Ben has a good grasp on closing deals and running campaigns, as well as maintaining good PR with the company’s network partners.

Jaime Garcia is the VP of Business Development at Callbox. Being the company’s VP of Operations for several years, he spearheaded planning, coordination, and implementation of client campaigns and activities. He led the team that has been the real center of Callbox’s success for years and now extends his competence as the VP of Business Development. His efficiency in his work has brought success in more and more businesses across industries in the North American Region. Ensuring development and implementation of efficient campaigns and cost-effective systems, Jaime Garcia has always been the best person to secure your business growth.

Finding the right marketing tools and strategies that would keep them afloat in the competition, is every tech company’s tough pursuit to success. But, lack of insight on resources and reluctance to options may result otherwise.

The talk will go over some case studies that outline solutions that helped address clients’ pain points, and will share insights on how you can explore the vast opportunity that outsourced marketing offers.

The speaker

Rona is Callbox’s Events and PR Manager. She’s responsible for drafting high-converting sales and marketing collaterals that help educate the clients in making wise decisions. Her diverse experience honed her product knowledge and skills which she optimizes as usable content for Callbox and its clients.

Carmi Lañada is Callbox Client Services Manager. She has over eight years of experience planning and handling multi-channel prospecting campaigns for Callbox’s clients in the North American and APAC markets.

Carmi’s in-depth familiarity with the B2B tech buying process and sales cycle nicely complements Charmaine Española’s expertise in content and messaging strategy.

With the ever-changing world of B2B marketing, companies from all industries are starting to realize the importance and immense impact that live webinars have. More specifically in the sales department. It’s no secret that digital events have become one of the most effective tactics in reaching out and engaging customers – present and future. With the webinar’s increasing popularity, it opens doors of endless opportunities for your prospects to learn from you and your competitors. Get detailed information, tips, and tricks on how to maximize and make your webinar stand out from the crowd.

The speaker

Charmaine Española is Callbox’s Creative Director. She has more than 14 years of experience in B2B marketing, specializing in content marketing, graphic design, SEO, digital marketing, and brand strategy.

Charmaine oversees Callbox’s content production operations and digital marketing campaigns. She leads the planning and execution of branding initiatives and creative strategy. Charmaine also consults with Callbox’s clients on improving their outbound and inbound sales prospecting strategies.

As Callbox’s Creative Director, Charmaine has implemented a number of programs and campaigns that expanded the company’s reach, enhanced Callbox’s brand, and established the agency’s reputation in the B2B industry.