Rebecca Matias

Discover how b2b social listening can help your business unlock hidden successes and engage your target buyers.

In today’s entry, we compare how selling to new customers differs from targeting repeat business so that you’ll get a good grasp of how to tailor your marketing strategy for each group.

What does your content strategy look like? Here are more content distribution tips that will surely increase your engagement and eventually, your leads.

In this article, we will be discussing some of the ways that you can reach more people with your physical and online marketing activities in your start in the medical billing industry.

The Client provides a comprehensive suite of food and beverage vending solutions for small- to- mid-sized businesses, including its proprietary line…

The ‘My Industry Insights’ tool combines information drawn from past campaigns and data pulled from Callbox’s proprietary marketing database to let site visitors accurately size up their target verticals.

Explore the essential know-how on how to turn any website into a lead-generating website that can capture leads in a proper manner.

Stay ahead of the competition by utilizing these highly effective lead generation channels to grow your business.

Lead nurturing is not a standalone process. Instead, it compliments with other marketing strategies, such as email marketing and landing pages. These elements work harmoniously in a marketing ecosystem that ultimately leads to conversion.

Everyone is in the business of growing leads; even the most straightforward marketing campaign is integrated with the lead generation process. When you’re in charge of selling a particular industry, service, or product, then chances are you would have already come across lead generation.

It’s time to improve your email results. Leverage both marketing and transactional emails into your multi-channel lead generation mix. Check out this video!

Learn about the essential elements of a powerful case study and how proper storytelling with quantitative insights elevates your pitch.