Rebecca Matias

Use the lessons gleaned from these 10 highly successful B2B customer acquisition campaigns to help you drive new business at scale.

Lead nurturing is like parenthood. Today, we use this allegory to provide a balanced insight on how you can take care and guide your leads to conversion.

Track and improve what matters in your marketing campaigns. Make sure to keep a close eye on these 18 outbound lead generation KPIs.

What is this flipped account-based marketing sales funnel and how different is it from the traditional sales funnel? In this article, we show you how.

Target more tier 1 accounts, generate more sales meetings, and grow pipeline value faster with Callbox’s multi-channel ABM solution. Check out this video.

Get the free resource and learn from sample IT/software buyer personas, plus actual telemarketing scripts tailored for each key buyer role.

Boost your sales meeting with your target decision-makers with these sales appointment setting strategies.

Learn the 4 benefits of account-based marketing enhance lead generation, drive ROI, and improve sales strategies for software companies.

Here are helpful and pragmatic steps you can follow in order to generate concrete leads and sales opportunities for your IoT (Internet of Things) solutions

Maximize lead generation performance and flexibility as we take a look at how you can get the best out of in-house and outsourced lead generation.

Here are 7 steps we have used over the years to help clients find and profile the right B2B leads list for their campaign

The free event brings two of Callbox’s top sales experts for in-depth, hands-on lessons on building and improving a modern ICT sales prospecting process. Register now.