Posts

The Hidden Gems of the Web: Where Can You Get a Good B2B Lead List?

Mine, filter and cleanse. Evaluate the details and gauge the value…

Oops! I am not talking about the precious diamonds here, but a Good B2B Lead List – a must-have in any marketing campaign and the vital requirement in getting leads for any business to acquire more customers and thrive.

Business advancement projects like trade fair, webinar, email marketing or lead generation campaign – none of these can push through without having a good b2b lead list.

But how is a b2b lead list acquired? Easy as ABC – you can buy, rent or build.

Let’s gauge each method’s features and benefits, and see which one fits your industry or your business need per se.

Buying

Although buying a b2b list is relatively low cost, it bears a negative reputation for low value – lacking accuracy and credibility. The contacts were mined from the data miner tool and less likely to go through any data cleansing effort at all.

Cost may vary from $0.50, to $3.00, depending on the contact details component like name, address, phone number, email, which means that, the more contact information included, the higher the price.

Tip: Buy lists with only the basic contact details that your campaign requires, and have your caller manually profile and update the list. If you outsource your lead generation campaigns, then get  a good PR with your lead gen company to have your list profiled very well.

Related: Is Outsourcing Lead Generation Really Cost-effective?

Renting

Businesses are renting b2b lists from trade publications. Although rented lists may have broader industry-relevant selection criteria and can reach a wider target market than purchased lists, access is limited to a certain duration only.

Charge is per name usage, and ranges from $0.15 to$0.60 per use. (spiceworks.com)

Tip: Investigate the list resource, watch out for hidden charges, CPA (cost per acquisition) & CPC (cost per click) deals, and varied results per broker – these are a important things you would have to watch when renting a B2B list.  Check out this Top ten Email list rental!

Building

Among the three, building a b2b list is said to be the most reliable, as grown businesses who are technologically capable of mining their own list combine the efforts of researching and profiling to build a targeted database. They can freely filter several details according to their needs, and manage the list through processes and tools that can automate data cleansing.

Cost is valued at $3.00 to $5.00 per contact if sold, but leveraging on quality standards.

Tip: If you are outsourcing a lead generation service, choose someone who can provide you with a package that includes the contact list in the quote, and has the capability to manage the data on your behalf.

Quora came up with a forum on the question “What is the best B2B lead list company?. Most answers suggested “to try different providers and see if who best fits your requirements”, as one industry may have different needs from another, and a certain provider may be able address your business need and not others’ – different strokes for different folks.

So, we googled some of the biggest names in the B2B Lead List providers for your reference:

 

1) Netprospex

2) OneSource

Avention Logo

3) ReadyContacts

Ready contacts - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

4) eGrabber

egrabber - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

5) Unomy

unomy - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

6) Found.ly

found - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

7) Hoovers Online

hoovers - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

8)LeadsDeposit

lead deposit - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

9) Whoisvisiting

whoisvisiting - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

10) Discoverog

Discover org - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

11) InspireBeats

InspireBeats - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

12) LimeLeads

limeleads - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

13) Insideview

insideview - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

14 ) Pipetop

pipetop - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

15) Leadspace

leadspace - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

16) LeadGenius

lead genius - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

17) Lead411

lead411 - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

18) Datanyze

datanyze

 

19) RainKing

rainking - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

20) SpiderBook

spiderbook - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

21) Data.com

data - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

22) Datafox

datafox - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

23) Mattermark

mattermark - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

24) Builtwith

builtwith - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

25) cedardb

Cedar - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

Callbox  Get Qualified List of B2B Leads / Customers for your Business - Callbox

No.1 in the Topten Sales Leads Generation Reviews

(Ref: https://www.callboxinc.com/lead-generation/best-sales-lead-generation-services/)

 

 

26) AeroLeads

aeroleads- The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

27) pitandbrothers

Pit and Brothers - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

28) Statlistics

statlistics - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

29) Mailing Lists Direct

mailing list direct alesco - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

30) Alesco Data

alesco data- The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

31) Leads Marketer

leadsmarketer - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

32) Connect Data

data connect - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

33) Demandbase

DemandBase - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

34) Info Group

infogroup - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

35) Reachforce

reachforce- The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

36) Zoominfo

zoominfo - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

37) Experian

experian - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

38) Postmaster Direct

postmaster-direct

 

39) Catapult Target Profiling

catapult - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

 

40) Melissa Data

Melissa Data - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

Have you picked a choice?

Has any of the names above captured your eyes as if they were gazing into a perfect-cut diamond? You wouldn’t be able to gauge the quality and assess the value of it, until you try it yourself.. Oops! Are we still talking about a Good B2B Lead List here or what?

 

 

Grab a copy of our FREE EBOOK, The Ultimate Lead Generation Kit Ebook! Updated with links to the best and latest techniques that will help generate quality sales leads for your business

 The Ultimate Lead Generation Kit Ebook

 

The Five BEST Sources Of B2B Leads Prospects

There is no one method that will serve as panacea for your lead-prospecting troubles. In marketing, as in life in general, everything is case-to-case basis. What we have, however, are ideas that are worth trying as suggested by experts and backed by empirical data.

According to a survey by the Chief Marketing Officer Council, most valued source of leads is from customer referrals. Amazing, right? While the criteria ‘most valued source of lead’ is somehow vague, one can logically infer that the reason marketers value a certain source more than they do others is because it produces concrete better positive results.

Here’s the top five sources of B2B leads:

  1. 54% Customer Referrals

  2. 14% E-Mail or Direct Marketing

  3. 8% Internet

  4. 7% Events

  5. 8% Other

Interesting, right? Read on.

 

Customer Referrals/Existing Customers

It’s overwhelming how big a portion of the pie goes to Customer Referrals/Existing Customers. But who are we to argue with numbers? So stop what you are doing right now and imagine how referrals from satisfied customers could generate valuable leads and grow your business. No, don’t just imaging it. Internalize it. See, customer referrals are a means of providing immediate credibility. With the increasing ability for consumers to share personal expression on the Internet, Blogs, E-mail, and word of mouth, the ability to communicate has enhanced the voice of the customer. In business-to-business transactions, a customer referral is more likely to lead to an appropriate contact with a relevant message, which is far more powerful and likely to result in success than a cold call from a third party.

So tap into that seemingly infinite wealth of existing customers and convert them into living testimonies. Never waste an opportunity to treat your customers as partners. Make them feel like they are a part of the company and your goals and chances are, they won’t hesitate to mouth a praise or two about you to friend.

Related: Building Tremendous Credibility and Make Clients Refer You

 

Email or Direct Marketing

Though a fraction only as effective as customer referrals according to the research by CMOC, emailing or direct marketing packs a punch, too. Admittedly, email can sometimes feel like an old tool – obsolete, even — in the marketing mix, but put yourself back into a customer’s shoes. It’s still every marketer’s bread-and-butter for prospect questions, service and support, and loyalty checks.

Here are 7 Stats That Proves Email Marketing Is Still The MOST Reliable Channel [INFOGRAPHIC]

 

Advanced email solutions can make email marketing specific, personalized and efficient. Remember, it’s easy for people to forget about your company or lose track of what you’re offering if they haven’t visited your website in a while. Previous customers can be brought back as “fresh” leads, so use this to your advantage by creating solid email marketing campaigns specifically for those you know. Create a list of all your past customers, and then categorize that list down further if possible to create a few very personalized email marketing messages.

Related:The Hidden Gems of the Web: Where Can You Get a Good B2B Lead List? 

Get accurate and reliable information of your prospects with database profiling services.

Internet

As more consumers go to social media for customer service or to poll friends and family for advice on upcoming purchases, it’s no surprise the channel becomes an increasingly important source for marketers to track. What’s a little surprising is that it placed just number three on the list, but that’s beside the point.

Related: Why B2B Social Media Marketing Still Deserves Attention

First, make sure you have a website that’s user-friendly, catchy, and comprehensive. Your website houses valuable persona-focused content, contact information, product and solution information, and more. It’s also likely the hub that social, advertising, event, email and other tactics drive traffic to. Condition leads to go to your website for solutions and relevant information, and make sure your website is set up to collect valuable lead insights.

Related: Essential Components of a Lead-generating Website

Second, take full advantage of your blogs. Blogging efforts optimize your website for new visitors and is an effective way in nurturing existing leads. Ask your social community a question or poll them to see what they think about a particular subject. Find common problems people may have related to your industry and show that you have the solution on your blog. This will help you improve your credibility and hopefully get people interested enough to take the next step and talk with you about what you can do for them.

You can use social media as a way to promote as well, and create lead generation forms to include on your social accounts.

Introducing: The Ultimate Lead Generation Kit To Jump start your Business!

Introducing: The Ultimate Lead Generation Kit To Jump start your Business!

Events

It’s one thing to be present on the internet and active in social media. It’s another thing to be physically present during big events and present your brand or product as something tangible and relatable to prospects. Events are an investment for brands at all stages of the marketing funnel—from awareness with new prospects, through the loyalty and retention of existing customers and clients. Events are perfect opportunities to merge the online and offline experience. Generate meetings and hype event excitement with an online campaign to start measuring lead activity. Hey, if you can get your loyal customers to testify during the event, so much the better.

Event marketing tips to ponder:

 

Others

This has always been an enigma and a cause of speculation in any kind of survey result because no one can pinpoint it’s exact components. For some, it’s an excuse to be subjective – you can include your personal favorites there. Like these two I included below.

  • Strategic Partnerships

I have a bias on companies that take advantage of strategic alliances with parallel companies. Think about a wedding dress couturier partnering with a flower shop; or a sports equipment shop teaming-up with a chain of fitness clubs. It’s always a win-win situation whichever way you look. So look for a company that you can benefit from (make sure it can get something from you, too, or else it wouldn’t work) and start talking about the possibilities of expanding your prospects base. If you’re lucky, you can even share some industry secrets.

  • Cold Calling

I hate to admit it, but even in this era where social media is threatening to takeover, good old cold calling still carries some weight. It is no secret that the basics of cold calling are very sound. You get to know the actual potential of the customer when you visit his office, and sometimes, depending upon your company’s product and brand, the customer might even convert immediately. This is when you literally grab the bull by the horns. Sounds tough, but if you are out of ideas for sources of prospects, then you better review your script and start with cold calling. Trust me, you will find prospective customers which cannot be found by way of other methods.

 

 

Check out: 5 Seconds to 5 Minutes Rule in Calling Generated  over 40% of Increase in Sales

Spike Up your sales figures! Get more Qualified leads today!

Branch out more and extend your services to new clients,
get qualified B2B leads today!
Dial 888.810.7464

Add us on WhatsApp +65 8232 2417

 

 

Grab a copy of our FREE EBOOK, The Ultimate Lead Generation Kit Ebook! Updated with links to the best and latest techniques that will help generate quality sales leads for your business

The-Ultimate-Lead-Generation-Kit-to-Jumpstart-Your-Business-2018-Edition

Sales-Enablement-Essentials-Tools-Materials-and-Tactics-for-Winning-Deals-BLOG

The Hidden Gems of the Web: Where Can You Get a Good B2B Lead List?

Mine, filter and cleanse. Evaluate the details and gauge the value…

Oops! I am not talking about the precious diamonds here, but a Good B2B Lead List – a must-have in any marketing campaign and the vital requirement in getting leads for any business to acquire more customers and thrive.

Business advancement projects like trade fair, webinar, email marketing or lead generation campaign – none of these can push through without having a good b2b lead list.

But how is a b2b lead list acquired? Easy as ABC – you can buy, rent or build.

Let’s gauge each method’s features and benefits, and see which one fits your industry or your business need per se.

Buying

Although buying a b2b list is relatively low cost, it bears a negative reputation for low value – lacking accuracy and credibility. The contacts were mined from the data miner tool and less likely to go through any data cleansing effort at all.

Cost may vary from $0.50, to $3.00, depending on the contact details component like name, address, phone number, email, which means that, the more contact information included, the higher the price.

Tip: Buy lists with only the basic contact details that your campaign requires, and have your caller manually profile and update the list. If you outsource your lead generation campaigns, then get  a good PR with your lead gen company to have your list profiled very well.

Related: Is Outsourcing Lead Generation Really Cost-effective?

Renting

Businesses are renting b2b lists from trade publications. Although rented lists may have broader industry-relevant selection criteria and can reach a wider target market than purchased lists, access is limited to a certain duration only.

Charge is per name usage, and ranges from $0.15 to$0.60 per use. (spiceworks.com)

Tip: Investigate the list resource, watch out for hidden charges, CPA (cost per acquisition) & CPC (cost per click) deals, and varied results per broker – these are a important things you would have to watch when renting a B2B list.  Check out this Top ten Email list rental!

Building

Among the three, building a b2b list is said to be the most reliable, as grown businesses who are technologically capable of mining their own list combine the efforts of researching and profiling to build a targeted database. They can freely filter several details according to their needs, and manage the list through processes and tools that can automate data cleansing.

Cost is valued at $3.00 to $5.00 per contact if sold, but leveraging on quality standards.

Tip: If you are outsourcing a lead generation service, choose someone who can provide you with a package that includes the contact list in the quote, and has the capability to manage the data on your behalf.

Quora came up with a forum on the question “What is the best B2B lead list company?. Most answers suggested “to try different providers and see if who best fits your requirements”, as one industry may have different needs from another, and a certain provider may be able address your business need and not others’ – different strokes for different folks.

So, we googled some of the biggest names in the B2B Lead List providers for your reference:

 

1) Netprospex

2) OneSource

Avention Logo

3) ReadyContacts

Ready contacts - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

4) eGrabber

egrabber - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

5) Unomy

unomy - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

6) Found.ly

found - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

7) Hoovers Online

hoovers - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

8)LeadsDeposit

lead deposit - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

9) Whoisvisiting

whoisvisiting - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

10) Discoverog

Discover org - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

11) InspireBeats

InspireBeats - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

12) LimeLeads

limeleads - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

13) Insideview

insideview - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

14 ) Pipetop

pipetop - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

15) Leadspace

leadspace - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

16) LeadGenius

lead genius - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

17) Lead411

lead411 - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

18) Datanyze

datanyze

 

19) RainKing

rainking - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

20) SpiderBook

spiderbook - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

21) Data.com

data - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

22) Datafox

datafox - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

23) Mattermark

mattermark - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

24) Builtwith

builtwith - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

25) cedardb

Cedar - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

Callbox  Get Qualified List of B2B Leads / Customers for your Business - Callbox

No.1 in the Topten Sales Leads Generation Reviews

(Ref: https://www.callboxinc.com/lead-generation/best-sales-lead-generation-services/)

 

 

26) AeroLeads

aeroleads- The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

27) pitandbrothers

Pit and Brothers - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

28) Statlistics

statlistics - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

29) Mailing Lists Direct

mailing list direct alesco - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

30) Alesco Data

alesco data- The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

31) Leads Marketer

leadsmarketer - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

32) Connect Data

data connect - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

33) Demandbase

DemandBase - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

34) Info Group

infogroup - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

35) Reachforce

reachforce- The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

36) Zoominfo

zoominfo - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

37) Experian

experian - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

38) Postmaster Direct

postmaster-direct

 

39) Catapult Target Profiling

catapult - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

 

40) Melissa Data

Melissa Data - The Hidden Gems on the Web: Where Can You Get a Good B2B Lead List?

 

Have you picked a choice?

Has any of the names above captured your eyes as if they were gazing into a perfect-cut diamond? You wouldn’t be able to gauge the quality and assess the value of it, until you try it yourself.. Oops! Are we still talking about a Good B2B Lead List here or what?

 

 

Grab a copy of our FREE EBOOK, The Ultimate Lead Generation Kit Ebook! Updated with links to the best and latest techniques that will help generate quality sales leads for your business

 The Ultimate Lead Generation Kit Ebook

 

The Five BEST Sources Of B2B Leads Prospects

There is no one method that will serve as panacea for your lead-prospecting troubles. In marketing, as in life in general, everything is case-to-case basis. What we have, however, are ideas that are worth trying as suggested by experts and backed by empirical data.

According to a survey by the Chief Marketing Officer Council, most valued source of leads is from customer referrals. Amazing, right? While the criteria ‘most valued source of lead’ is somehow vague, one can logically infer that the reason marketers value a certain source more than they do others is because it produces concrete better positive results.

Here’s the top five sources of B2B leads:

  1. 54% Customer Referrals

  2. 14% E-Mail or Direct Marketing

  3. 8% Internet

  4. 7% Events

  5. 8% Other

Interesting, right? Read on.

 

Customer Referrals/Existing Customers

It’s overwhelming how big a portion of the pie goes to Customer Referrals/Existing Customers. But who are we to argue with numbers? So stop what you are doing right now and imagine how referrals from satisfied customers could generate valuable leads and grow your business. No, don’t just imaging it. Internalize it. See, customer referrals are a means of providing immediate credibility. With the increasing ability for consumers to share personal expression on the Internet, Blogs, E-mail, and word of mouth, the ability to communicate has enhanced the voice of the customer. In business-to-business transactions, a customer referral is more likely to lead to an appropriate contact with a relevant message, which is far more powerful and likely to result in success than a cold call from a third party.

So tap into that seemingly infinite wealth of existing customers and convert them into living testimonies. Never waste an opportunity to treat your customers as partners. Make them feel like they are a part of the company and your goals and chances are, they won’t hesitate to mouth a praise or two about you to friend.

Related: Building Tremendous Credibility and Make Clients Refer You

 

Email or Direct Marketing

Though a fraction only as effective as customer referrals according to the research by CMOC, emailing or direct marketing packs a punch, too. Admittedly, email can sometimes feel like an old tool – obsolete, even — in the marketing mix, but put yourself back into a customer’s shoes. It’s still every marketer’s bread-and-butter for prospect questions, service and support, and loyalty checks.

Here are 7 Stats That Proves Email Marketing Is Still The MOST Reliable Channel [INFOGRAPHIC]

 

Advanced email solutions can make email marketing specific, personalized and efficient. Remember, it’s easy for people to forget about your company or lose track of what you’re offering if they haven’t visited your website in a while. Previous customers can be brought back as “fresh” leads, so use this to your advantage by creating solid email marketing campaigns specifically for those you know. Create a list of all your past customers, and then categorize that list down further if possible to create a few very personalized email marketing messages.

Related:The Hidden Gems of the Web: Where Can You Get a Good B2B Lead List? 

Get accurate and reliable information of your prospects with database profiling services.

Internet

As more consumers go to social media for customer service or to poll friends and family for advice on upcoming purchases, it’s no surprise the channel becomes an increasingly important source for marketers to track. What’s a little surprising is that it placed just number three on the list, but that’s beside the point.

Related: Why B2B Social Media Marketing Still Deserves Attention

First, make sure you have a website that’s user-friendly, catchy, and comprehensive. Your website houses valuable persona-focused content, contact information, product and solution information, and more. It’s also likely the hub that social, advertising, event, email and other tactics drive traffic to. Condition leads to go to your website for solutions and relevant information, and make sure your website is set up to collect valuable lead insights.

Related: Essential Components of a Lead-generating Website

Second, take full advantage of your blogs. Blogging efforts optimize your website for new visitors and is an effective way in nurturing existing leads. Ask your social community a question or poll them to see what they think about a particular subject. Find common problems people may have related to your industry and show that you have the solution on your blog. This will help you improve your credibility and hopefully get people interested enough to take the next step and talk with you about what you can do for them.

You can use social media as a way to promote as well, and create lead generation forms to include on your social accounts.

Introducing: The Ultimate Lead Generation Kit To Jump start your Business!

Introducing: The Ultimate Lead Generation Kit To Jump start your Business!

Events

It’s one thing to be present on the internet and active in social media. It’s another thing to be physically present during big events and present your brand or product as something tangible and relatable to prospects. Events are an investment for brands at all stages of the marketing funnel—from awareness with new prospects, through the loyalty and retention of existing customers and clients. Events are perfect opportunities to merge the online and offline experience. Generate meetings and hype event excitement with an online campaign to start measuring lead activity. Hey, if you can get your loyal customers to testify during the event, so much the better.

Event marketing tips to ponder:

 

Others

This has always been an enigma and a cause of speculation in any kind of survey result because no one can pinpoint it’s exact components. For some, it’s an excuse to be subjective – you can include your personal favorites there. Like these two I included below.

  • Strategic Partnerships

I have a bias on companies that take advantage of strategic alliances with parallel companies. Think about a wedding dress couturier partnering with a flower shop; or a sports equipment shop teaming-up with a chain of fitness clubs. It’s always a win-win situation whichever way you look. So look for a company that you can benefit from (make sure it can get something from you, too, or else it wouldn’t work) and start talking about the possibilities of expanding your prospects base. If you’re lucky, you can even share some industry secrets.

  • Cold Calling

I hate to admit it, but even in this era where social media is threatening to takeover, good old cold calling still carries some weight. It is no secret that the basics of cold calling are very sound. You get to know the actual potential of the customer when you visit his office, and sometimes, depending upon your company’s product and brand, the customer might even convert immediately. This is when you literally grab the bull by the horns. Sounds tough, but if you are out of ideas for sources of prospects, then you better review your script and start with cold calling. Trust me, you will find prospective customers which cannot be found by way of other methods.

 

 

Check out: 5 Seconds to 5 Minutes Rule in Calling Generated  over 40% of Increase in Sales

Spike Up your sales figures! Get more Qualified leads today!

Branch out more and extend your services to new clients,
get qualified B2B leads today!
Dial 888.810.7464

Add us on WhatsApp +65 8232 2417

 

 

Grab a copy of our FREE EBOOK, The Ultimate Lead Generation Kit Ebook! Updated with links to the best and latest techniques that will help generate quality sales leads for your business

The-Ultimate-Lead-Generation-Kit-to-Jumpstart-Your-Business-2018-Edition

Sales-Enablement-Essentials-Tools-Materials-and-Tactics-for-Winning-Deals-BLOG