Software Company Favors Callbox Sales Leads Over Own Contact List

Product/Service: Microsoft Dynamics
Campaign Type: Lead Generation

A Microsoft-Certified IT company wants to outsource for lead generation so that its inside sales team could focus on converting leads into sales. It chose Callbox to handle the prospecting and appointment-setting campaigns that targeted manufacturing and distribution companies.

Given the very specific objectives by the client and armed with an array of lead generation tools, Callbox immediately set out with a highly targeted contact list that eliminated prospects that did not qualify the client’s criteria. Satisfied with the results, the initial three-month contract was followed by a six-month term, which continued for five years.

Find out how Callbox was able to consistently fill the client’s calendar with quality leads month after month for five years.