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Case Study

Callbox ABM: A Quantum Success for Global Data Solutions Provider

Client

  • IT, Software (Data protection, retention and management software systems)
  • Americas, EMEA, APAC
  • HQ: Ca, USA

Target Market

  • New Zealand, Australia
  • Media & Entertainment, Government, Life Sciences, Manufacturing, Financial, Retail
  • IT Managers/Directors, PICs of IT
165
SQLs
291
MQLs
61
RSPVs

The Client

The Client is a global leader in data backup, data recovery, and archiving solutions, providing expert advice and integrated solutions for reliable and cost-effective data storage management to customers worldwide.

The Challenge

The Client previously hired a lead generation company, but needed additional support for other marketing initiatives that they wanted to work out for the current year. So they looked for a reliable telemarketing provider with significant regional experience and robust resources to augment their current activities. After searching and comparing several service providers online, the Client was impressed by Callbox’s long track record in the B2B lead generation industry, and immediately penned a deal.

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