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Case Study

Malware Hunter Tracked New Leads with Callbox ABM Campaign

Client

  • Cybersecurity
  • Singapore
  • HQ: CA, USA

Target Market

  • SG, HK, MY
  • Wholesale Trade, Retail Trade, Finance/Insurance/Real Estate, Services, Public Administration, Transportation and Public Utilities, Manufacturing, Construction, Mining and Agriculture/Forestry/Fishing, Healthcare (Sg), Multinationals
  • IT Director, CTO, CIO, Desktop Manager, IT Security Manager, Security Architect, CISO, Desktop Administrator
80
Sales Qualified Leads
218
Marketing Qualified Leads
242
Social Media Connections
  • Successfully completed an ABM Lead Generation and Appointment Setting campaign for an anti-malware company
  • Worked outbound campaign activities that opened opportunities for the Client to engage more qualified prospects
  • Achieved key objectives in terms of best-fit accounts and highly-qualified prospects delivered

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