Freight Expert Built New Customer Source with Callbox ABM Lead Gen Campaign
45 Sales Appointments
212 Social Media Connections
Target Decision Makers
The Client is an international and domestic freight forwarding company and third-party (3PL) logistics provider that offers customised solutions across every aspect of the supply chain, including freight forwarding, logistics and customs-related services.
In its goal to become more competitive in the market, the Client opted to expand its outbound customer acquisition efforts with a more proactive approach, and employed a lead generation and appointment setting campaign to complement their marketing efforts.
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