
12-Month ABM Program Powers Enterprise Manufacturing
The Client
The Client is a globally recognised manufacturing company providing precision 3D printing solutions and on-demand production services. They serve enterprise customers in sectors such as automotive, medical & healthcare, consumer goods, and aerospace, helping to streamline prototyping and production through cutting-edge additive manufacturing technologies.
The Challenge
The Client wanted to penetrate new markets in North America, particularly mid-sized to large manufacturing companies in need of rapid prototyping and low-volume production services. Despite offering innovative 3D printing and on-demand production solutions, their internal team lacked the bandwidth, localised insights, and scalable outreach strategy needed to break through to high-value prospects.
Struggling to build a robust sales pipeline and connect with decision-makers across complex B2B buying groups, the Client turned to Callbox for expert support in enterprise-level lead generation and appointment setting.