Client Success Story
Callbox Seamlessly Pivots Campaign as HR Software Firm Rebrands [CASE STUDY]

Callbox Seamlessly Pivots Campaign as HR Software Firm Rebrands

SALES QUALIFIED LEADS
140
MARKETING QUALIFIED LEADS
57
FOLLOW UPS
50
FOR CALLBACK
70
SOCIAL MEDIA CONNECTIONS
437
Industry
Software
Location
UK, USA, APAC
Headquarters
United Kingdom
Campaign Type
Appointment Setting, Data Profiling
Target Location
USA
Target Industries
Staffing agencies
Target Contacts
HR Director, HR Manager, VP for Talent Acquisition Manager, HR Executive, Senior Recruiters

The Client

The Client is a UK-based business services and software company that offers cloud-enabled solutions for recruitment and talent acquisition. The company primarily sells to mid and large-sized businesses across different industries.

The Challenge

With over 20 years’ experience providing award-winning recruitment to high-profile customers, the Client recently underwent a major strategic pivot. The shift in focus sought to realign the Client’s various offerings in its US, APAC, and UK divisions under a single global identity.

As part of its new business direction, the company also unveiled a new suite of enhanced talent acquisition tools. This move aimed to further strengthen the Client’s position as a key technology partner for modern HR and recruitment teams.

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