Callbox’s Expertise Powers LynnCo’s Sales Pipeline

The Client

Established over 25 years ago, LynnCo is a worldwide powerhouse in the realm of supply chain and logistics. They’ve built their legacy by consistently offering cutting-edge solutions to optimize supply chain performance for high-growth and mid-market enterprises.

LynnCo’s robust platform, serving a wide variety of industries, harnesses advanced supply chain analytics and innovative operational strategies. The company offers in-depth supply chain evaluations, performance engineering, and transformative implementation. This commitment to fostering growth and adding value solidifies LynnCo’s status as a trailblazer in the industry.

The Challenge

Closely collaborating with mid-market and emerging companies, LynnCo set their sights on propelling their growth to new heights. They recognized the need to expand their sales pipeline to achieve their goal. However, generating more qualified leads, setting strategic appointments, and boosting sales via multi-channel marketing proved challenging without the necessary tools in-house.

LynnCo acknowledged that short-lived solutions often led to suboptimal supply chain performance. So, they sought to tackle the root causes to ensure sustainable success. The absence of advanced marketing strategies presented a hurdle, but the search for a collaborative and expert lead gen partner marked a new chapter in their business expansion journey.