Callbox Contributes Success To Superannuation Leader With New Member Sign Ups
45 Appointments
4 MQLs
2 For Callbacks
5 Potential Leads
312 Social Media Connections
Industry
Financial
Location
Australia
Headquarters
Australia
Campaign Type
Lead Generation & Appointment Setting
Target Location
Australia
Target Industries
Any
Target Decision Makers
Finance Managers/Directors, Accounts Managers, Financial Controllers, HR Managers/Directors, C-Suite, Accountants, Business Owners
The Client
The Client is one of Australia’s largest superannuation firms, serving across industries, with specialized services for workers in the hospitality, tourism, recreation and sports industries, and an award-winning industry leader.
The Challenge
The Client has been in the business for more than a decade and consistently looks for ways to give their members industry-leading tools and services.
However, despite the constant effort, the superannuation leader still faces recurrent challenges among its members. Member engagement plummets several periods in a year, while others aren’t getting the right package for their employees.
The Client modified their customization approach to ensure that employers enroll their employees in the right investment plan with the help of Callbox’s outbound programs.
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About Us
Founded in 2004, Callbox is the largest provider of outsourced B2B marketing and sales support services for businesses and organizations worldwide. Using an account-based marketing approach in reaching a global database of contacts from over 35 million businesses, Callbox enables companies to establish and expand markets by connecting with prospects through six lead generation avenues: voice, email, social, chat, website and webinars.
To increase sales productivity, Callbox provides support to its clients by giving their sales teams access to a full stack of sales and marketing tools that drive up lead conversion. Equipped with decades of marketing expertise and powered by intuitive sales technology, Callbox helps companies grow their business exponentially.
Technology
