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Case Study

Callbox ABM: Bridged the Gap Between Offshoring Expert and Target Clients

Client

  • Media
  • Hong Kong
  • HQ: Hong Kong

Target Market

  • Hong Kong, Singapore
  • Corporate Services, Trust Companies, Private Bank, Wealth Management
  • CxO, Business Development Managers, Directors, Marketing Directors, General Managers
132
Sales Appointments
146
MQLs
280+
Net New Prospects
  • Successfully launched an ABM campaign for a leading media company.
  • Worked out profiling and prospecting activities that helped the Client convert more summit leads into warm follow-ups.
  • Reached key objectives in terms of best-fit accounts and quality leads.

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