Bridging the Offshoring Gap Genuine Interest and the Need for Education [CASE STUDY]

Bridging the Offshoring Gap: Genuine Interest and the Need for Education

19
Sales Appointments
63
Confirmed Attendees
86
MQLs
Industry
Media and Advertising
Location
Hong Kong
Headquarters
Hong Kong
Campaign Type
Lead Generation, Appointment Setting, Data Profiling
Target Location
Hong Kong, Singapore
Target Industries
Corporate Services, Trust Companies, Private Bank, Wealth Management
Target Contacts
CxO, Business Development Managers, Directors, Marketing Directors, General Managers

The Client

The Client is a leading media company in Hong Kong, providing news and finance information services to financial intermediaries and high net worth individuals. The services they provide include educating Chinese financial intermediaries on the effective use of tax planning and asset management through series of summit.

The Challenge

The Client’s job is to bridge a connection between Chinese financial consultants and companies planning to bring their businesses offshore via financial conferences. These businesses could either be companies from neighboring countries in Asia like Singapore that would want to be educated on how to bring investments to Hong Kong, or Hong Kong-based companies that would like to expand their businesses to other regions.

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