The Client offers a software-as-a-service transportation operations management platform for SMEs. Its subscription-based cloud service provides collaborative planning, route optimization, driver dispatch, and e-signing capabilities for fleet owners.
The Client helps SMEs to better manage their fleet of land transport vehicles with its cloud-based logistics operations platform which automates tasks such as handling job orders, tracking vehicles, allocating routes, planning schedules, and dispatching drivers.
This potent service has brought strong growth over the years, with increasing annual revenues at 350%, with around 100 organizations (including some Fortune 500 brands) now regularly using its system to process more than 1 million delivery and pickup tasks.
Seeing the rapid growth, the Client was driven to expand its user base in Singapore and Malaysia. However, with only a few hats in their marketing department, it opted to seek help from third-party providers to reach and sustain its revenue growth objectives. In particular, they wanted to outsource the time-consuming activities of researching potential customers and contacting them one by one for a sales appointment.