Client Success Story
Callbox Telephone Survey Primes the Pump for Market Expansion [CASE STUDY]

Callbox Telephone Survey “Primes the Pump” for Market Expansion

SALES QUALIFIED LEADS
1,625
MARKETING QUALIFIED LEADS
135
COMPLETED RESPONDENTS
1,625
Industry
Manufaturing
Location
USA, Singapore, Denmark
Headquarters
Denmark
Campaign Type
Lead Generation, Appointment Setting
Target Location
USA-wide
Target Industries
Commercial Buildings, F&B, Agriculture, Mining, Pharmaceuticals, Water solutions, Manufacturing, Industrial, Automotive, Marine, HVAC OEM, Family homes
Target Contacts
Procurement Manager, COO, Chief Supply Chain Officer, VP for Operations/Manufacturing/Logistics, IT Director, Director of Planning, Inventory Director, VP of Business Intelligence

The Client

The Client is a pump manufacturing and mechanical engineering firm, which produces and markets various types of pumps for buildings, industrial facilities, OEMs, water supply, and other uses, and currently operates in 55 countries with a total workforce of more than 19,000 employees and annual revenues of around $3.9 billion.

The Challenge

As part of the company’s planned expansion push into a number of North American markets, the Client initially commissioned a phone survey to uncover areas of risk and opportunity.

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