Rebecca Matias

Rebecca Matias

Chief Operating Officer

Rebecca Matias is Callbox's COO with 18 years of experience scaling B2B pipeline through data-driven outbound marketing, lead generation, and sales development.

Articles by Rebecca Matias

Scaling the Lone Star Supply Chain A Guide for Logistics Companies in Texas

April 16, 2026

Scaling the Lone Star Supply Chain: A Guide for Logistics Companies in Texas

Texas is the undisputed heavy-hitter of American supply chains. Whether you are looking to partner with elite logistics companies in Texas or you are a local provider aiming to dominate the market, the landscape has never been more competitive. Navigating the “Texas Triangle” requires more than just a fleet; it requires a sophisticated approach to […]

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Intent-Based Marketing in 2026 Beat Competitors to the Deal

April 15, 2026

Intent-Based Marketing in 2026: Beat Competitors to the Deal

Intent data is widely available in 2026. The companies winning deals are not the ones with the best data. They are the ones who act on it faster. This guide breaks down the Signal-to-Action Window framework and shows you how to convert buying signals into pipeline before a competitor earns the first meeting.

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Complete Guide to Direct Marketing for Fintech Companies

April 14, 2026

Complete Guide to Direct Marketing for Fintech Companies

Most fintech companies market well, just not in the right framework. Here is how to build a direct marketing engine that converts without triggering compliance risk.

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B2B Customer Acquisition Strategy That Actually Scales

April 13, 2026

B2B Customer Acquisition Strategy That Actually Scales

At some point, every growing B2B company faces the same uncomfortable realization: the referrals are slowing down, and there is no real plan for what comes next. A B2B customer acquisition strategy is a deliberate, scalable system for winning new clients — built on defined channels, a clear ideal customer profile, and repeatable outreach that […]

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Top ERP Lead Gen Companies to Grow Pipeline (2026)

April 8, 2026

Top ERP Lead Gen Companies to Grow Pipeline (2026)

Find the best ERP software lead generation companies for your pipeline. Compare top agencies, proven strategies, and expert tips to win more ERP sales leads in 2026.

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Top 7 POS Lead Gen Companies You Should Know

April 7, 2026

Top 7 POS Software Lead Generation Companies You Should Know

Most POS lead generation companies send you volume. These seven send you qualified buyers. Here is how to tell the difference before you spend another dollar.

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Best Appointment Setting Agencies for Tech Companies

April 3, 2026

Best Appointment Setting Agencies for Tech Companies (And What to Look For Before You Sign)

Your sales team is good at closing. What they’re probably not great at is spending half their week hunting down prospects, crafting follow-up sequences, and chasing decision-makers who won’t pick up the phone. That’s not a knock on your team. It’s just not what closers are built for. That’s exactly the gap that B2B ppointment […]

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5 Intent Signals for Better LinkedIn Cold

April 3, 2026

5 Intent Signals for Better LinkedIn Cold Outreach Strategies

Improve your LinkedIn cold outreach with proven strategies for engaging prospects, starting conversations, and generating leads.

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7 Best Account Based Marketing Agency Leaders for Your 2026 ROI

April 3, 2026

7 Best Account Based Marketing Agency Leaders for Your 2026 ROI

Find top account based marketing agencies helping B2B companies target key accounts, generate qualified leads, and grow pipeline.

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Best Lead Generation Companies for Manufacturers (And How to Pick the Right One)

April 2, 2026

The Best Lead Generation Companies for Manufacturers (And How to Pick the Right One)

Compare top lead generation companies helping manufacturers reach new buyers, generate qualified leads, and accelerate B2B sales growth..

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