Enterprise AI Provider Wins APAC Leads at ATxSG
Sales Qualified Appointments
54
Marketing Qualified Leads
118
Event Engagement
71%
Industry
AI Technology
Location
Singapore
Headquarters
Singapore
Campaign Type
Lead Generation, Appointment Setting
Target Location
Singapore, Australia, Malaysia, Indonesia, Japan
Target Industries
Financial Services, Manufacturing, Telecommunications, Government and Public Sector, Professional Services
Target Contacts
CTOs, CIOs, Chief Digital Officers (CDOs), VP of Technology, Heads of Digital Transformation, IT Directors, AI/Data Strategy Leads
The Client
The client is a Singapore-headquartered enterprise AI solutions provider, offering AI-powered process automation, intelligent data analytics, agentic AI for enterprise workflows, and AI governance tools to mid-market and enterprise organisations across the Asia Pacific region.
The Challenge
The client had secured a booth at Asia Tech x Singapore (ATxSG) — Asia’s premier technology event drawing over 25,000 global leaders, government officials, and enterprise decision-makers annually across ATxSummit and ATxEnterprise. While the opportunity was significant, the client had learned from past event appearances that booth presence alone rarely translated into pipeline.
