Callbox Expands Data Centre Firm’s Reach into Mid-Market Accounts
The Client
The Client is a US-based colocation and hybrid cloud provider offering compliant, high-availability data centre services. With over 40 data centres across Tier 2 and Tier 3 US markets, they serve healthcare, finance, retail, and professional services firms with tailored infrastructure and managed services.
The Challenge
The Client had a strong presence in established regions like Denver and Charlotte, but wanted to expand deeper into underserved secondary markets where brand awareness was lower. Their internal team was focused on customer retention and lacked bandwidth for a sustained outbound program.
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Campaign Details
- Client IndustryData Centre/Colocation/Cloud Infrastructure
- Client HQUnited States
- Client LocationCharlotte, NC
- Target IndustryHealthcare, Finance, Technology
- Target LocationUS-wide
- Target Decision MakerCIOs, IT Directors, Compliance Managers, Operations Heads
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