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Laboratory Equipment and Precision Measurement SolutionsSingapore, India, Australia Gated

Callbox’s ABM Drives APAC Growth for Lab Equipment Firm

93
Sales Appointments
49
Marketing Qualified Leads
61
Event Registrations

The Client

This Client is a leading provider of advanced laboratory equipment and precision measurement solutions. With a global presence and cutting-edge technology, the company enables businesses to analyze materials’ chemical and physical properties, helping improve product development and quality control. Their innovative systems include tools for particle size measurement, X-ray diffraction, and light scattering, empowering customers with reliable data to drive operational efficiency and innovation.

The Challenge

The Client sought to expand its presence in the Asia-Pacific oil refinery sector. Despite their advanced solutions, they faced difficulty reaching key decision-makers and standing out in a crowded market. They needed a marketing partner to generate high-quality leads and secure appointments, enabling them to effectively promote their products and grow in the region.

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Campaign Details

  • Client Industry
    Laboratory Equipment and Precision Measurement Solutions
  • Client HQ
    Malvern, United Kingdom
  • Client Location
    United Kingdom
  • Target Industry
    Oil Refineries
  • Target Location
    Singapore, India, Australia
  • Target Decision Maker
    Managing Partners, CEOs, Directors, Vice Presidents, General Managers, Operations Managers, and Quality Control Managers
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