B2C FinTech Startup All Set to Grow Active Users for Flagship App [CASE STUDY]

B2C FinTech Startup All Set to Grow Active Users for Flagship App

201
Booked Appoinments
67
Completed Leads
Contacts
Profiled
Industry
B2C, Fintech, Financial Services
Location
Singapore
Headquarters
Singapore
Campaign Type
Lead Generation
Target Location
Singapore
Target Industries
Consumers
Target Contacts
Migrant Workers

The Client

The Client is a pre Series A FinTech startup based in Singapore that provides a P2p remittance platform developed primarily for migrant workers in Singapore and Hong Kong. Its flagship app processes an average of $1 million in users’ money transfers to their home countries in Southeast Asia each month. The startup has so far raised $2.2 million in funding after three seed rounds.

The Challenge

With more FinTech startups joining Southeast Asia’s growing P2P remittance market, players in this space are turning to more proactive customer acquisition strategies to sustain their growth momentum.

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