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SaaS / Cloud SoftwareUnited States (Primary: West Coast and major tech hubs) Gated
How Callbox Filled the Pipeline for a SaaS Conference with 682 Attendees and 129 SQLs
352
MQLs
129
SQLs
682
Webinar Attendees
The Client
A California-based SaaS company that hosts an annual user and industry conference for technology and business leaders. The company serves mid-market and enterprise clients across key US tech verticals.
The Challenge
The client needed to convert a 1,500-strong guest list into confirmed attendees and qualified pipeline ahead of its flagship conference. Existing internal outreach had limited capacity to engage prospects across multiple channels at the required scale.
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Campaign Details
- Client IndustrySaaS / Cloud Software
- Client HQSan Francisco, California, USA
- Client LocationSan Francisco, California, USA
- Target IndustrySaaS, Cloud Infrastructure, MarTech, FinTech, HR Tech
- Target LocationUnited States (Primary: West Coast and major tech hubs)
- Target Decision MakerVP of Marketing, Head of Revenue Operations, CTO, Director of Sales, Chief Marketing Officer
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