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Case Study

Callbox Boosts Event Marketing for an AI-Ready Data Centre

Client

  • Data Centre and Colocation Services
  • San Jose, California, USA
  • HQ: Redwood City, California, USA

Target Market

  • North America (NAM)
  • Financial Services, Healthcare IT, Cloud and SaaS, Enterprise Technology, Media and Entertainment, Manufacturing
  • CTO, VP of Infrastructure, VP of IT, Director of Cloud Strategy, Head of Data Centre Operations
234
MQLs
51
Appointments
127
Qualified Booth Visitors

The Client

The client is a California-based provider of AI-ready data centre infrastructure. The company offers colocation, liquid cooling, GPU access, and private connectivity to public clouds, neoclouds, and partners including NVIDIA, Dell, and HPE.

The Challenge

The client was exhibiting at a major North American tech event in California, holding a confirmed attendee list of 1,400 prospects. The client needed structured outreach to convert that list into booth visitors and scheduled appointments before and after the event.

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