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Case Study
Callbox Strengthens Market Reach for Cybersecurity Leader
Client
- Cybersecurity / Network Security / Managed SOC Services
- New Zealand
- HQ: New Zealand
Target Market
- New Zealand and Australia
- Technology, Financial Services, Manufacturing, and Government
- CIOs, CISOs, IT Managers, Security Operations Managers, and Compliance Directors
75
Sales Qualified Appointments
210
Marketing Qualified Leads
1,260
Social Media Connections
The Client
The Client is a New Zealand-based cybersecurity company specialising in managed security operations (SOC), incident response, and compliance solutions.
The Challenge
Although the Client offered comprehensive SOC and managed security solutions, they faced challenges in generating consistent, high-quality leads in the competitive ANZ cybersecurity market.
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