
Callbox Registered 500+ New Members and Confirmed Hundreds of Event Attendees for ICT Industry Collaborator
The Client
The Client is a global non-profit organization that promotes innovations in the information and communication technologies across 40 nations. They collaborate and mobilize ICT industry leaders to drive developments in the region, engaging a broad range of professionals and organizations as well as researchers and influencers to ensure progress in the ICT industry.
The Challenge
Gathering industry leaders from across the global communications ecosystem to meet in one event and share and learn corporate ideas and best practices takes more than just the usual event planning and management, but requires proper lead nurturing and full engagement with stakeholders in order to achieve the organization’s vision: to create a world where people and organizations connect and initiate actions through the innovative use of ICT.
The Client looked for a premiere B2B marketing partner who has rich experience in customer engagement and lead nurturing to help them carry out the project successfully. Callbox had everything they needed.