Client Success Story
Callbox IT Firm Leadgen Integration

Callbox Enhances IT Firm’s Marketing with Lead Gen Integration

Sales Qualified Leads
214
Marketing Qualified Leads
156
Social Media Connections
2367
Industry
IT Services and Consulting
Location
New York, United States
Headquarters
New York, United States
Campaign Type
Lead Generation, Appointment Setting
Target Location
All over the US
Target Industries
Healthcare, Finance, Retail, Manufacturing, Education, & Government
Target Contacts
Chief Information Officers (CIOs), Chief Technology Officers (CTOs), IT Directors, IT Managers, Chief Security Officers (CSOs), & Cloud Infrastructure Managers

The Client

The Client is a leading IT services and solutions provider based in the US. They offer a broad range of services, including cloud transformation, cybersecurity, data center management, and IT infrastructure solutions. The Client is known for its comprehensive approach to technology solutions, catering to various industries and helping organizations modernize their IT infrastructure to meet current and future needs.

The Challenge

Before seeking external support, the Client faced significant marketing challenges. They had no outbound leads, minimal email marketing activities, and struggled with building and maintaining strong brand awareness in their target market. These limitations hindered their ability to effectively reach potential customers and achieve their marketing objectives.

Additionally, the IT leader aimed to enhance their digital marketing initiatives using LinkedIn, EDMs, Email, Website, and Landing Pages while integrating lead generation services with Hubspot Marketing Hub. Consequently, the Client searched for an outsourced partner to optimize their lead generation and digital marketing efforts effectively.

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