ABM Campaign Twinned Success for Big Data & Analytics Leader

128
Sales Appointments
1,020
MQLs
536
Social Media Connections
Industry
IT, Software
Location
Americas, Europe, Asia Pacific, Middle East
Headquarters
California (CA), USA
Campaign Type
Lead Generation, Appointment Setting
Target Location
Singapore (SG), Hong Kong (HK)
Target Industries
Oil & Gas, Mining, Construction, Engineering, Energy, Pharmaceuticals, Gambling, Financial, Fashion...
Target Contacts
Chief Compliance Officer, Chief Security & Risk Officer, Financial Crime Analysts, Media Professionals...

The Client

The Client is a major player in the Software industry, providing information and analytics for professional and business customers across industries in more than 180 countries. By combining High Performance, Big Data and Advanced Analytics, they completely provide insights that benefit businesses, the environment and the global community.

The Challenge

Part of the Client’s mission is to provide customers with solutions and decision tools that combine public and industry specific content with advanced technology and analytics to assist them in evaluating and predicting risk and enhancing operational efficiency, which made them a leading provider of essential information to help customers across industry and government assess, predict and manage risk. The seamless flow however was challenged by the global plight of the pandemic. But, by collaborating with the right network partners, resellers and integrators, these goals were effectively carried out.

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