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ITSingapore, Thailand, Malaysia Gated

Print Solutions Firm Peaks Lead Generation Campaign with Callbox ABM

132
Sales Appointments
55
MQLs
157
Social Media Connections

The Client

The Client is a leading managed print solutions provider of a wide range of office printers, multifunction devices, copiers, and software solutions to help manage information and workflows efficiently. Their 60-year experience in document management outsourcing has served over 15,000 customers across 160 countries.

The Challenge

The Client has engaged a number of marketing methods in the past, but none of the campaigns brought good results. They searched for a more straightforward lead generation strategy that could provide quality leads and expand their database.

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Campaign Details

  • Client Industry
    IT
  • Client HQ
    Japan
  • Client Location
    APAC
  • Target Industry
    Manufacturing, Financial, Retail, and Insurance Industries
  • Target Location
    Singapore, Thailand, Malaysia
  • Target Decision Maker
    IT Manager/Director, Managing Director, CIO, CTO, CFO
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