What A Well-Crafted ABM Campaign for a Software Lead Looks Like
The Client
The Client is a one stop digital solution provider, with core competency on Software AG components like web Methods, ARIS, API Management, IoT and Enterprise Resource Planning, CRM, Application Development and Add on (Oracle EBS Technical and Functional resources).
The Challenge
The Client is always on the lookout for opportunities that could help them provide their target customers with cost-effective digital solutions with quality and high performance. This means partnering with industry leaders who can augment or integrate products and services that are not available in their suite of offerings, which includes analysts, ERP, search companies, and sales and marketing providers.
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Campaign Details
- Client IndustrySoftware
- Client HQMalaysia
- Client LocationMalaysia
- Target Industry(Priority: Insurance, Banks, Retail, Telecom, Manufacturing) Agriculture, Forestry, Fishing, Mining, Construction, Manufacturing, Logistics, Transportation & Public Utilities, Telco, Wholesale, Trade, Retail Trade, Finance, Insurance, Real Estate
- Target LocationSingapore, Malaysia, Philippines, Australis, New Zealand, Indonesia, India
- Target Decision MakerIT Director, CTO, IT VP, Head of Departments (Finance/Operations/ Manufacturing/Supply Chain/Marketing/Sales)
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