Canadian Enterprise Tech Firm Builds Qualified Pipeline with Callbox
Webinar Registrations
112
Marketing Qualified Leads
94
Sales Qualified Leads
34
Industry
Enterprise Technology
Location
Canada
Headquarters
Canada
Campaign Type
Lead Generation, Appointment Setting
Target Location
Canada
Target Industries
Retail & E-Commerce, Manufacturing
Target Contacts
CIO, CTO, VP of Operations, Director of IT, Head of Digital Innovation
The Client
The Client is a Canadian enterprise technology company providing cloud, AI, and automation solutions to mid-market and enterprise organizations. They serve businesses across retail, e-commerce, and manufacturing — helping operations teams modernize infrastructure, reduce costs, and improve supply chain and customer experience performance.
The Challenge
The Client had a three-month window to fill seats for a flagship webinar targeting operations and technology leaders in Canadian retail and manufacturing. Their in-house team didn’t have the capacity, and direct hiring wasn’t viable on that timeline. They turned to Callbox to own outbound end-to-end — from prospect research through registration and post-event follow-up.
