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Software & IT ServicesAll over the US Gated

Tech Firm Expands US Reach with Multi-channel Lead Generation

A global technology firm successfully used a multi-channel ABM approach to enhance its US presence and generate high-quality leads, appointments, and engagement.

154
Marketing Qualified Leads
89
Sales Appointments
67
Webinar Registrants

Campaign Highlights

  • Rolled out a 12-month lead generation, appointment-setting, and webinar program that expanded the Client's distribution network.
  • Enhanced lead quality with a focused multi-channel strategy targeting best-fit accounts.
  • Successfully increased the conversion of leads and meetings into actual sales opportunities, leading to quicker and more substantial outcomes.
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Campaign Details

  • Client Industry
    Software & IT Services
  • Client HQ
    San Francisco, CA
  • Client Location
    California, USA
  • Target Industry
    Information Technology Services, Cloud Services Providers, Systems Integrators, Network Security, Data Management and Analytics, and Business Consulting Services
  • Target Location
    All over the US
  • Target Decision Maker
    CEO, CTO, CIO, Director of Business Development, VP of Sales and Partnerships, Head of Cloud Solutions, and Manager of IT Procurement
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