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FinTech, Software, SaaSUSA (CA, MI, IN, NV), Singapore, Malaysia Gated

Ongoing ABM Campaign Lifts Potential ARR by $785K for FinTech SaaS Firm

The Client develops and maintains a cloud-based platform that facilitates supply chain financing transactions. The company primarily targets enterprise-level businesses in a number of industries throughout Southeast Asia.

181
Sales Appointments
223
MQLs
70%
Closed Deal Rate

Campaign Highlights

  • Launched an account-based appointment setting campaign to support the Client’s ABM customer acquisition efforts
  • Enhanced the quality and quantity of information about the Client’s target accounts and decision makers
  • Added more than $780,000 in new ARR into the Client’s sales pipeline
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Campaign Details

  • Client Industry
    FinTech, Software, SaaS
  • Client HQ
    Singapore
  • Client Location
    Singapore; USA (office)
  • Target Industry
    Manufacturing, Wholesale Trade, Retail Trade
  • Target Location
    USA (CA, MI, IN, NV), Singapore, Malaysia
  • Target Decision Maker
    Procurement Manager, Sourcing Manager, Accounts Receivable Manager, Accounts Payable Manager, Controller, Managing Director, CFO, IT Manager, CIO, CTO
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