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IT, SoftwareSEA, ANZ Gated

IaaS Firm Converted Old Contacts Into Warm Leads

The Client ran a lead generation campaign with a marketing agency in the previous year, but the leads never rolled into warm conversations after the campaign.

60
Sales Qualified Leads
544
Marketing Qualified Leads
222
Social Media Connections

Campaign Highlights

  • Successfully completed an Account-based Marketing Lead Generation and Appointment Setting campaign for an IT services company
  • Seamlessly worked outbound campaign activities that opened opportunities for the Client to re-engage old contacts, and generate new target clients
  • Achieved key objectives in terms of best-fit accounts and highly-qualified prospects
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Campaign Details

  • Client Industry
    IT, Software
  • Client HQ
    CA, USA
  • Client Location
    Asia Pacific
  • Target Industry
    BFSI, Digital Banks, Telco and Remittance Companies
  • Target Location
    SEA, ANZ
  • Target Decision Maker
    IT Manager, CEO, CTO, Managing Director, CIO, Marketing Director, COO, Technology Risk Manager

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