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IT, Software, SaaSUS and Canada Gated

Callbox ABM Transforms M365 Analytics Firm’s US Market

A leading DEM solutions provider significantly boosted its North American market presence by partnering with Callbox, securing 148 sales appointments, and generating 83 MQLs in just eight months.

143
Sales Appointments
83
MQLs
16
Webinar Registrations

Campaign Highlights

  • Launched a targeted 8-month program aimed at improving lead generation and appointment setting for a prominent IT solutions provider.
  • Boosted the Client's lead quality through a comprehensive multi-channel prospecting strategy, specifically tailored to target relevant companies.
  • Effectively converted leads and appointments into Sales Qualified Leads (SQLs), resulting in more substantial opportunities and quicker outcomes.
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Campaign Details

  • Client Industry
    IT, Software, SaaS
  • Client HQ
    Ottawa, Canada
  • Client Location
    Ottawa, Canada
  • Target Industry
    Financial Services and Insurance, Government (Local), Professional Services, Wealth Management, Investment Banking, Legal, Logistics, Manufacturing, Private Healthcare, Retail, Minerals and Mining, Energy, Utilities & Waste, and Holdings & Conglomerates
  • Target Location
    US and Canada
  • Target Decision Maker
    Sr. IT Manager-Collaboration Services, Global Collaboration Services Manager, Messaging & Collaboration Engineer, Director of Unified Communications and Technology Services, Sr. System Engineer M365, Associate Director of Enterprise Architecture & Strategy, Senior Manager, Microsoft 365 Solution Architect, VP of Unified Communication, and Director of Global Communication
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