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SoftwareSG & MY Gated
Callbox ABM Campaign Capped Business Goals for Global ERP
The Client is a result of the mergers of several software companies, targeting midsize companies and divisions of corporations with ERP software for manufacturing and distribution companies as its focus.
70
Sales Qualified Leads
680
Marketing Qualified Leads
Campaign Highlights
- Successfully completed a 12-month Account-Based Marketing Lead Generation and Appointment Setting campaign for an ERP leader
- Worked outbound campaign activities that enabled the Client to reach its business goals
- Reached key objectives in terms of best-fit accounts and highly-qualified prospects delivered
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Campaign Details
- Client IndustrySoftware
- Client HQTX, USA
- Client LocationWorldwide
- Target IndustryManufacturing, Oil and Gas, Engineering / Procurement / Construction
- Target LocationSG & MY
- Target Decision MakerIT Manager/Director, Chief Financial Officer, Finance Manager
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