CALLBOX MASTERCLASS
Marketing Automation with a Human Touch: 2X your Leads with Humanized Connections at Scale


One of the most impactful things that has ever happened to sales and marketing is automation. Automation, whether on the front-end or back-end, allows us to build customer relationships at scale while saving time and reducing costs. But despite its obvious benefits, having automation in your arsenal is like wielding a double-edged sword–instead of nurturing relationships, automation can often be used in a way that dehumanizes people.
In this Callbox Masterclass, we’ll take a look at the different ways you can strategically combine both human and machine elements and take your automation strategy to a grander scale by using that human touch that puts your customer (a human) in the center.