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Case Study
Outsourced SDR Team Builds Consistent Pipeline for a B2B Firm
Client
- Industrial Storage & Material Handling / Warehouse Racking Systems
- Los Angeles, United States
- HQ: Los Angeles, United States
Target Market
- North America (United States, Canada)
- Third-Party Logistics (3PL), E-commerce Fulfilment, Food & Beverage Distribution, Retail Distribution, Manufacturing, Cold Storage
- VP of Operations, Warehouse Director, Facilities Manager, Supply Chain Manager, Director of Logistics
247
SQLs
129
MQLs
2160
LinkedIn Connections
The Client
The client is a US-based manufacturer of selective pallet rack and high-density storage systems. The company distributes its products to warehousing, logistics, and distribution operations across North America.
The Challenge
The client had no outbound sales system, no SDR function, and no structured process for identifying or engaging prospective buyers. Revenue relied entirely on inbound enquiries, leaving pipeline development inconsistent and largely unmanaged.
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