The Client is an industry leading and translation provider, localizing content in several industries in its 11 offices across the globe. It has been serving customers with Translation, Localization, Desktop Publishing, Multimedia, Testing & Engineering and Interpretation of over 120 languages for over 20 years.
The translator leader dons several badges of language qualifications and certifications, but continues to employ industry partners who can support them with innovative solutions to help address their needs.
Their database was wearing out where contact information had become inactive which caused email bounces and failed send outs, and made it hard for them to connect with decision makers.
They wanted to acquire a fresh and accurate database, and employ lead generation strategies that can help them reach out more prospects through different media.