{"id":3741,"date":"2015-01-21T09:35:18","date_gmt":"2015-01-21T01:35:18","guid":{"rendered":"http:\/\/www.callboxinc.com\/?page_id=3741"},"modified":"2026-03-25T11:09:01","modified_gmt":"2026-03-25T15:09:01","slug":"edtech-lead-generation","status":"publish","type":"page","link":"https:\/\/www.callboxinc.com\/sg\/industries-we-serve\/edtech-lead-generation\/","title":{"rendered":"Lead Generation for Education and Training"},"content":{"rendered":"<h2>With rapidly changing employment trends in many countries, more and more students are seeking additional education and professional training to ensure competitive advantage.<\/h2>\n<p class=\"intro-text\">Callbox uses customized campaigns to segment and penetrate target markets for learning and education services. We work closely with providers of learning and education services seeking to increase their number of enrollments.<\/p>\n<p class=\"intro-text\">We contact and qualify each prospect before we deliver them to you as warm learning and education leads complete with necessary contact information.<\/p>","protected":false},"excerpt":{"rendered":"<p>Callbox helps EdTech companies generate qualified leads and accelerate growth through AI-powered, multi-channel outreach that connects you with key decision-makers in schools, universities, and enterprises.<\/p>","protected":false},"author":1,"featured_media":116297,"parent":3721,"menu_order":105,"comment_status":"open","ping_status":"closed","template":"page-templates\/template-industry-2025.php","meta":{"_acf_changed":false,"footnotes":""},"categories":[],"tags":[1974],"class_list":["post-3741","page","type-page","status-publish","has-post-thumbnail","hentry","tag-callbox-industry-page"],"acf":{"dl_webinar":{"video_id":"","video_preview":"Add preview here...","dl_video":"","preview_images":[{"image":false},{"image":false},{"image":false}],"button":""},"cb_acf_hero":{"h1_title":"Education Technology Lead Generation Services","headline":"<h2 class=\"frontpage-headline\">Empower Your EdTech Sales with Qualified B2B Opportunities<\/h2>\n","description":"<p class=\"ai-optimize-9\">Transform how your Education Technology company drives growth. Callbox combines deep industry experience, AI-driven prospecting, and personalized outreach to connect you with decision-makers who are shaping the future of learning.<\/p>","image":"https:\/\/www.callboxinc.com\/wp-content\/uploads\/2023\/06\/Scottsdale.png","video":"<script src=\"https:\/\/fast.wistia.com\/player.js\" async><\/script><script src=\"https:\/\/fast.wistia.com\/embed\/pueiexft76.js\" async type=\"module\"><\/script><style>wistia-player[media-id='pueiexft76']:not(:defined) { background: center \/ contain no-repeat url('https:\/\/fast.wistia.com\/embed\/medias\/pueiexft76\/swatch'); display: block; filter: blur(5px); padding-top:56.25%; }<\/style> <wistia-player media-id=\"pueiexft76\" aspect=\"1.7777777777777777\"><\/wistia-player>","video_header":true,"cta_link":{"title":"Get Qualified Leads","url":"#contact-us","target":""},"cta_link_hs":{"title":"Request Pricing","url":"https:\/\/www.callboxinc.com\/lead-generation-pricing\/?utm_source=LPedtech","target":""},"cta":"BOOK A MEETING"},"cb_asset":"","cb_web_property":"MAIN","cb_acf_relational":{"case_study":[{"ID":65681,"post_author":"1","post_date":"2021-06-28 23:44:56","post_date_gmt":"2021-06-29 03:44:56","post_content":"<!-- wp:heading -->\n<h2 id=\"h-the-client\">The Client<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>The Client is a cloud-hosted, social online learning platform that enables educators to deliver effective, enjoyable, and transformative online courses to students. With over one million students and courses across countries, it\u2019s considered as an Australian innovation and technology success story.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading -->\n<h2 id=\"h-the-challenge\">The Challenge<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>The Client recently tied a partnership with one of the biggest players in the software industry in conjunction with their goal to bring secure, verifiable, and shareable digital certificates for learners through a new learning platform.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>The partnership was successfully launched by its internal marketing team through an online information drive campaign which focused on promoting the viable opportunities that the new platform offers.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Towards the end of the campaign, however, the Client felt the need to extend the outreach to more potential customers, so it decided to outsource a marketing campaign which included lead generation and data profiling with Callbox.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading -->\n<h2 id=\"h-the-callbox-solution\">The Callbox Solution<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>The Client hoped that the partnership would replicate more success stories on their website, and add more potential contacts in their database. So, the Callbox team designed an ABM Lead Generation and Appointment Setting campaign which consisted of:<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:list -->\n<ul><li aria-level=\"1\">Account-Based Multi-Channel Lead Management which included Voice, Email, Web, Chat, and Social Media<\/li><li aria-level=\"1\">Sales Enablement &amp; Support that provided Training, Setup and Back Office Sales Support<\/li><li aria-level=\"1\">Tools &amp; Subscriptions to Callbox Pipeline and HubSpot CRM<\/li><li aria-level=\"1\">Account Management with Strategy Building, Reporting and Product Knowledge<\/li><\/ul>\n<!-- \/wp:list -->\n\n<!-- wp:heading {\"level\":3} -->\n<h3 id=\"h-the-goals\"><b>The Goals<br>\n<\/b><\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:list {\"ordered\":true} -->\n<ol><li>The main objective of the campaign was to build awareness among target customers about the Client\u2019s platform and tools\u2019 unique selling proposition:<\/li><\/ol>\n<!-- \/wp:list -->\n\n<!-- wp:list -->\n<ul><li>facilitate engaging social learning that leads to higher completion and re-enrolment rates<\/li><li>foster online collaboration and real-world tasks to create workplace-ready graduates and real-life skills<\/li><li>ensure the content is presented through a variety of activities and social engagement is present between the learners Creation of strong learner and professional networks through the platform<\/li><li>ability to create and curate all learning skills and achievements into a portfolio capability, to share those with prospective and current employers In-platform, Badging, and Certification&nbsp;<\/li><\/ul>\n<!-- \/wp:list -->\n\n<!-- wp:list {\"ordered\":true,\"start\":2} -->\n<ol start=\"2\"><li>To identify and pre-qualify potential accounts.<\/li><li>Book office meetings or online demos with qualified prospects for the Client\u2019s specialists.<\/li><li>Work out a database management process that will help keep the accounts accurate and up to date throughout the campaign period.<\/li><\/ol>\n<!-- \/wp:list -->\n\n<!-- wp:paragraph -->\n<p>The campaign involved two key steps:<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading {\"level\":3} -->\n<h3 id=\"h-account-research-and-selection\"><b>Account Research and Selection<\/b><\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:list {\"ordered\":true} -->\n<ol><li aria-level=\"1\">The Client specified target industries and decision makers<\/li><li aria-level=\"1\">Callbox worked out the Client\u2019s ideal customer profile (ICP) which served as a basis for identifying qualified accounts<\/li><li aria-level=\"1\">Callbox then compiled a list of potential contacts to target, which was reviewed and approved by the Client<\/li><\/ol>\n<!-- \/wp:list -->\n\n<!-- wp:heading {\"level\":3} -->\n<h3 id=\"h-account-and-prospect-profiling\"><b>Account and Prospect Profiling<\/b><\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:list {\"ordered\":true} -->\n<ol><li aria-level=\"1\">The Client provided target decision makers for the Callbox team to reach out which consisted of detailed demographic and firmographic segmentations.<\/li><li aria-level=\"1\">The buyer personas designated as the campaign\u2019s primary targets were Digital\/Online Learning Department, Deans &amp; Heads of teaching &amp; learning for large education providers, CEOs for smaller providers, CEOs\/Directors for education related institutions, BDM or Marketing functions, Student Retention, Support, Career Services Teams<\/li><li aria-level=\"1\">The master contact list was segmented based on these personas and was further grouped according to industry type<\/li><\/ol>\n<!-- \/wp:list -->\n\n<!-- wp:heading -->\n<h2 id=\"h-results\">Results<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>Overall, the six-month ABM Lead Generation campaign generated 72 Sales Qualified Leads, 318 Marketing Qualified Leads, and 174 Social Media Connections.<\/p>\n<!-- \/wp:paragraph -->","post_title":"Callbox Awareness ABM Opens Market Opportunity for Online Learning","post_excerpt":"The Client is a cloud-hosted, social online learning platform that enables educators to deliver effective, enjoyable and transformative online courses to students.","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"callbox-completes-awareness-campaign-for-online-learning-platform-firm","to_ping":"","pinged":"","post_modified":"2025-03-10 20:23:43","post_modified_gmt":"2025-03-11 00:23:43","post_content_filtered":"","post_parent":3796,"guid":"https:\/\/www.callboxinc.com\/?page_id=65681","menu_order":0,"post_type":"page","post_mime_type":"","comment_count":"0","filter":"raw"}],"cs_industry_image":false},"cb_acf_testimonial":"","cb_regional_pages":false,"cb_acf_ctas":{"contact_form":"Ready to Grow Your EdTech Sales Pipeline? Get Started","banner_image":false,"goto_form_button":"BOOK A MEETING"},"cb_acf_post_alt":{"alt_post_title":"","alt_post_image":false,"alt_post_excerpt":"","alt_post_image_url":false},"page_faqs":[{"question":"How does Callbox generate qualified leads for EdTech companies?","answer":"<p>We combine AI-driven data tools and human research to identify schools, institutions, and enterprises looking for new learning technologies. Our outreach connects you with the right decision-makers at the right time.<\/p>\n"},{"question":"Can Callbox target both B2B and B2E (business-to-education) segments?","answer":"<p>Yes. We design campaigns for vendors selling to schools, universities, and corporate training teams, with customized strategies for each audience type.<\/p>\n"},{"question":"What results can EdTech companies expect?","answer":"<p>Most clients see qualified leads and booked appointments within the first 4 to 6 weeks. Our structured engagement process ensures consistent performance and measurable ROI.<\/p>\n"},{"question":"How does Callbox approach compliance in the education sector?","answer":"<p>We follow strict data protection and privacy standards, including GDPR, CCPA, and other relevant education data regulations.<\/p>\n"},{"question":"Can Callbox handle international outreach?","answer":"<p>Absolutely. Our multilingual teams manage localized campaigns that help you enter new education markets across multiple regions.<\/p>\n"},{"question":"What makes Callbox different from other lead generation providers?","answer":"<p>Unlike firms that rely solely on email or calls, we use an integrated multi-channel strategy\u2014combining phone, email, LinkedIn, events, and content\u2014to engage prospects more effectively and accelerate your sales cycle.<\/p>\n"}],"has_contact_form":true,"vertical_cards":[{"vertical_title":"Technical and Trade Schools","vertical_desc":"Trains for technical and trade careers","vertical_link":"","card_icon":""},{"vertical_title":"Art and Design Schools","vertical_desc":"Teaches skills for art and design careers","vertical_link":"","card_icon":""},{"vertical_title":"Language","vertical_desc":"Teaches foreign languages","vertical_link":"","card_icon":""},{"vertical_title":"Industrial and Manufacturing Schools","vertical_desc":"Trains for careers in industrial and 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goals."}],"challenge_cta_text":"","challenge_cta_button":""},"why_callbox":{"hide_this_section":false,"alternating_subtitle":"Why Choose Callbox for EdTech Lead Generation","alternating_headline":"Trusted by Education Technology Companies Worldwide","alternating_desc":"","alternating_sections":[{"title":"Proven Experience in the EdTech Sector","description":"<p>With over 20 years of B2B expertise, we\u2019ve worked with education technology providers across K\u201312, higher education, and corporate learning markets.<\/p>","image":false,"image_sg":false,"image_au":false,"cta":""},{"title":"AI-Powered, Human-Led Prospecting","description":"<p>Our Smart Engage platform and expert SDRs ensure your campaigns reach verified decision-makers in schools and learning organizations.<\/p>","image":false,"image_sg":false,"image_au":false,"cta":""},{"title":"ROI-Driven Strategy","description":"<p>Every outreach is designed to maximize engagement and conversion, aligning with your sales and 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Need more details? Start a chat with us today.","hubspot_form_guid":"6c1dda45-65a3-49f4-9de6-7bc157f6abbb"},"featured_image_src":"https:\/\/www.callboxinc.com\/wp-content\/uploads\/2025\/10\/EdTech-Leadgen-Page-Featured.png","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Lead Generation for EdTech Companies<\/title>\n<meta name=\"description\" content=\"Drive qualified leads and boost EdTech sales with Callbox\u2019s AI-powered lead generation for education technology companies worldwide.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.callboxinc.com\/sg\/industries-we-serve\/edtech-lead-generation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lead Generation for Education and Training\" \/>\n<meta property=\"og:description\" content=\"Drive qualified leads and boost EdTech sales with Callbox\u2019s AI-powered lead generation for education technology companies worldwide.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.callboxinc.com\/sg\/industries-we-serve\/edtech-lead-generation\/\" \/>\n<meta property=\"og:site_name\" content=\"Callbox Inc. - 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