Lead Generation Call Center Services for Medical Device Company

They have an excellent workflow.
While the work is ongoing, Callbox has been able to improve the follow-up system of the company to their leads. They provide a cost-effective and high-quality service. Communicative and helpful, they work towards making the company profitable.

Hal Norris

President & Founder

campaign

Lead Generation Call Center Svcs

client industry

Medical Device Company

project summary

Callbox provides call center services to a medical device company in order to enhance their lead generation efforts. The team reaches out to potential customers and sets up Zoom meetings with the client's reps.

Opportunity / Challenge

For what projects/services did your company hire Callbox?

Outbound telemarketing services with email and LinkedIn contacts.

What were your goals for this project?

Lead Generation

Solution

How did you select Callbox?

We specialize in the outpatient surgery market and they provided references and data supporting their ability to get contacts we can follow up with.

Describe the project in detail

We transitioned from a feet-on-the-street sales operation to a virtual environment. Callbox reached out to potential customers and gained initial interest so that a Zoom meeting could be set up with one of our reps. Callbox provided all the background information on the potential client and set up the meetings for the reps. Callbox also monitors our chatbot on our website and forward informati0n to us.

What was the team composition?

We have contact with 3 people who coordinate the appointments. There have been no changes over time, but we are considering adding another person from Callbox to increase outreach.

Results and Feedback

Can you share any outcomes from the project that demonstrate progress or success?

In 2020 we had inventory issues and were unable to follow up with the new contacts. We have begun that follow up this month. The leads have all been qualified and interested in our follow up. The cost savings from outside reps and managers has been terrific. In the medical sales area, I believe the days of in-person calling on hospitals and surgery centers to be limited. A virtual team will be in the forefront.