client review

They are always willing to test new processes and strategies and are great at collaboration.

 Josh Tenby Avatar
Josh Tenby
VP Sales
campaign
Call Center Services
client industry
Cybersecurity Company
project summary
To increase brand awareness, a cybersecurity company hired Callbox to provide outbound marketing services. The team is in charge of handling email and LI campaigns and scheduling calls with prospects.

Opportunity / Challenge

For what projects/services did your company hire Callbox?

We leveraged CallBox to carry out large volume outbound prospecting into the South East Asia market.

What were your goals for this project?

The goal was to a) increase awareness of our brand via email and LI campaigns and b) to schedule calls with pre-identified stakeholders within our target markets.

Solution

How did you select Callbox?

We were introduced to Callbox via our network and main factors for deciding were cost, time to live, passing our security review, and examples of previous success.

Describe the project in detail

Weekday coverage targeting multiple countries in SE Asia. Used email as means of increasing awareness and LI for connection. A high volume of outbound calling to schedule meetings and educate our target audience They use their own tools although we provided them with email alias so they could present as part of our brand.

What was the team composition?

We have an account manager and a team leader, plus the reps. all of whom we have close contact with and regular engagement.

Results and Feedback

Can you share any outcomes from the project that demonstrate progress or success?

We have been receiving an average of 5 qualified meetings per week which exceeded our goals.

How effective was the workflow between your team and theirs?

Weekly updates, ongoing emails and structured KPI doc sent out weekly.

What did you find most impressive about this company?

They are always willing to test new processes and strategies and are great at collaboration and speedy at getting things done.

Are there any areas for improvement?

No.

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