Product/Service: Exhibition & Trade
Campaign: Appointment Setting
A 40-year old industry pioneer and leader decides to take business a notch higher by widening its reach through trade exhibitions – an avenue that has always worked wonders for them. This time, however, they want more participants to exponentially expand their network and improve market growth. Callbox was more than happy to accept the challenge of getting more appointment settings for them.
- Callbox’s first task was to gather attendees to the largest regional trade exhibition in the ICT industry in Asia
- The second mission was to draw together key decision makers in the manufacturing industry for a sneak preview of the latest in precision engineering technologies, and the to invite important decision makers in the oil and gas industry to a showcase of a new product innovation
- The client also signed up for Callbox’s data profiling services to make sure their database is equipped and ready for an upcoming event
Know more about the specific strategies Callbox employed to come up with successful campaigns for an industry leader.
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