For business leaders who:
Here’s what you can learn:
Why Join This Masterclass?
One of the most impactful things that has ever happened to sales and marketing is automation. Automation, whether on the front-end or back-end, allows us to build customer relationships at scale while saving time and reducing costs. But despite its obvious benefits, having automation in your arsenal is like wielding a double-edged sword–instead of nurturing relationships, automation can often be used in a way that dehumanizes people.
In this Callbox Masterclass, we’ll take a look at the different ways you can strategically combine both human and machine elements and take your automation strategy to a grander scale by using that human touch that puts your customer (a human) in the center.
Founded in 2004, Callbox is the largest provider of outsourced B2B marketing and sales support services for businesses and organizations worldwide. Using an account-based marketing approach in reaching a global database of contacts from over 35 million businesses, Callbox enables companies to establish and expand markets by connecting with prospects through six lead generation avenues: voice, email, social, chat, website and webinars.
To increase sales productivity, Callbox provides support to its clients by giving their sales teams access to a full stack of sales and marketing tools that drive up lead conversion. Equipped with decades of marketing expertise and powered by intuitive sales technology, Callbox helps companies grow their business exponentially.