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Examine your wallet right now, and you’ll probably find at least one business card hiding within its folds. Even though your business card measures a mere 2 by 3.5 inches (5 by 9 cm), it remains a powerful marketing tool you can use to create new sales for your company. Improve its effectiveness in several ways.
Discover how Mom’s timeless advice can help you build stronger connections and close more deals. Mom always said, ‘Listen first!’
Explore key cloud buyer types—transformational, cost-conscious, heterogeneous, and slow-and-steady—to understand their unique needs and priorities.
Learn about the essential elements of a powerful case study and how proper storytelling with quantitative insights elevates your pitch.
![Targeted B2B Marketing Guide, Checklists and Worksheets [Free eBook]](https://www.callboxinc.com/wp-content/uploads/2018/04/BLOG-Targeted-B2B-Marketing-Handbook-Guide-Checklists-and-Worksheets.jpg?x13371)
The handbook provides comprehensive, step-by-step guides on each of the four key areas of targeted marketing (customers, buying process, channels, and message), as well as detailed checklists and actionable worksheets to put these concepts into action.
To help you translate this into something more concrete, today’s blog entry answers three key questions about B2B FinTech buyers and their purchase cycle. This post pulls together findings from the latest research on the FinTech industry so that you’ll get data-driven marketing insights…
The sales pipeline is a set of strategies and stages which organize the movement of leads from start to finish. It guides businesses through the confusing maze of the buyer’s journey as it keeps sales and marketing aligned, and scales revenue growth.
In this article, we’ll round up the latest marketing technologies that we should keep our eyes on – and try to get ahold of if we can – this 2018.
Want more impact from sales presentation software products? Explore strategies to build interactive sales presentations that close more deals.
Learn the differences between multi-channel, cross-channel, and omnichannel marketing to discover the best strategy for your business succes
Keeping one’s sales pipeline is essential to achieving a steady cash flow, and healthcare companies could hardly ignore this important process.
FUD stands for fear, uncertainty, and doubt. When a vendor pitches FUD, it’s trying to influence a prospect’s perception of the problem by focusing…
