Managed IT Firm, a Long-Term Callbox Client, Closes $150K in One Campaign
90 Qualified Appointments
$150,000 in won deals
180 Net New Prospects
Industry
Managed IT
Location
Atlanta, GA, USA and Sydney, AU
Headquarters
Atlanta, GA
Campaign Type
Appointment Setting
Target Location
Boston, GA, USA and Sydney, AU metropolitan Areas
Target Industries
Mining, Construction, Transportation & Public Utilities…
Target Decision Makers
Owner, Office Manager, IT Manager, Finance Manager
The Client
The Client is an Atlanta, GA-based managed IT services provider with a branch office in Sydney, AU. The company works with SMEs in both the Atlanta and Sydney metropolitan areas, offering a variety of IT services including procurement, consultancy, technical support, project management, and cloud management.
The Challenge
Since 2017, Callbox has been responsible for planning and executing targeted outbound prospecting campaigns based on The Client’s growth objectives and revenue goals.
In August 2018, the Client expanded into the Australian market by setting up an office in Sydney. Despite the Client’s strong presence in their local US market, they still remain a new player in the Australian tech space.
With the success achieved during the previous 12-month partnership with Callbox and Callbox’s extensive experience in ANZ, the Client is convinced that they’d be able to keep up the momentum for this AU-focused campaign.
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About Us
Founded in 2004, Callbox is the largest provider of outsourced B2B marketing and sales support services for businesses and organizations worldwide. Using an account-based marketing approach in reaching a global database of contacts from over 35 million businesses, Callbox enables companies to establish and expand markets by connecting with prospects through six lead generation avenues: voice, email, social, chat, website and webinars.
To increase sales productivity, Callbox provides support to its clients by giving their sales teams access to a full stack of sales and marketing tools that drive up lead conversion. Equipped with decades of marketing expertise and powered by intuitive sales technology, Callbox helps companies grow their business exponentially.
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