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IT (Data Center, Enterprise Storage Solutions)Singapore, Malaysia, Philippines Gated

Upstart Storage Company Beats Launching Turnout Target in a Flash

17
Event Leads
57
Event Attendees
10
Press Members (Attendees)

The Client

The Client is a US-based all-flash enterprise storage company that enables broad deployment of flash in data centers. Founded in 2009, the company was named a silver winner in the Enterprise Product of the Year in Best in Biz Awards 2011, and the Wall Street Journal 2012 Technology Innovation Awards.

The Challenge

In January 2014, the Client hired Callbox for an appointment setting campaign targeting prospects from Fortune 1000 companies in Singapore, Malaysia, and the Philippines. With its market rapidly growing, the company scheduled an official launching of its Singapore office in May of the same year, and organized an RSVP campaign.

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Campaign Details

  • Client Industry
    IT (Data Center, Enterprise Storage Solutions)
  • Client HQ
    USA
  • Client Location
    Singapore
  • Target Industry
    Retail, Manufacturing
  • Target Location
    Singapore, Malaysia, Philippines
  • Target Decision Maker
    CIO, CTO, IT Directors, IT Managers
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