31 Month Campaign Yields New Cleaning Contracts for NY Janitorial Firm [CASE STUDY]

31-Month Campaign Yields New Cleaning Contracts for NY Janitorial Firm

622
Qualified Appointments
933
Completed Leads
1047
Net New Prospects
Industry
Commercial Cleaning
Location
Bohemia, New York
Headquarters
Bohemia, New York
Campaign Type
Lead Generation, Appointment Setting
Target Location
Nassau Country and Suffolk Country (Long Island, NY)
Target Industries
All large companies except auto dealerships, gyms, cinemas, apartments, hotels, and bowling alleys
Target Contacts
General Managers, Operations Managers, Maintenance Managers, Office Facility Manager, Operations Manager, Purchasing Manager, Owner, School Director

The Client

The Client is a family-owned commercial cleaning company that serves businesses in the Long Island, NY area. The company offers janitorial services, building maintenance solutions, as well as sanitary supplies. It specializes in commercial, medical healthcare, educational, industrial, and retail properties.

The Challenge

With limited manpower and resources to carry out outbound prospecting activities in-house, the Client hired the services of Callbox in January of 2015. For the next two-and-a-half years, Callbox served as a close extension of the company’s sales team, consistently providing appointments and leads to its reps and marketing staff.

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