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Case Study

Leading Global Facilities Management Company Adopts Telemarketing after First Campaign with Callbox

Client

  • Facilities Management, Maintenance Services
  • Melbourne, VIC, Australia
  • HQ: Saginaw, MI, United States

Target Market

  • Dandenong VIC, Melbourne VIC, Elizabeth SA
  • Commercial Buildings, Warehouses, Industrial Facilities
  • Facilities Manager, Office Manager, Owner
20
Sales Appointments
63
MQLs
100+
Net New Prospects

The Client

The Client is an Australia-based privately-owned facilities management company with corporate headquarters in Saginaw, Michigan and Chicago, Illinois. It provides integrated facilities management services including mechanical, electrical, fire service, hydraulic, janitorial services, landscaping, and pest control.

The Challenge

For many years, the Client had been relying on occasional email and inbound marketing efforts to generate sales opportunities. Despite its impressive portfolio of services, it often struggled to produce a sufficient number of sales leads to reach its production targets.

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